Leisure & Holiday Parks
Enhancing guest experiences, sales funnels and operational yields across a diverse range of park portfolios.
AI Integration Consultancy
The quest for
The quest for
business optimisation
ends here.
We bridge the gap between emerging technology, AI integration and operational reality in leisure, hospitality, and holiday parks.
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The Objective
No small talk,
No small talk,
we deliver
AI is only as valuable as the operational outcomes it drives. We partner with established leadership teams to move beyond the hype cycle and into tangible deployment that respects your unique business context. This is not another software product, this is layering and connecting new technology over your existing systems and data.
Automate
Remove the burden of high-frequency, low-variance operational tasks to reclaim capacity and efficiency.
Optimise
Refine pricing strategies, inventory management, and labour scheduling through predictive modelling.
Integrate
Introduce AI capabilities with your existing tech stack and front-line human workflows.
Where We Work
Specialised delivery for complex operations in sectors where strong standards and bottom-line efficiency must coexist.
Food & Beverage
Driving back-of-house efficiency and data-led guest engagement for hospitality operators.
Whilst we specialise in these areas, we believe there is value in our expertise for any given sector. Get in touch to discuss your specific needs.
Our Track Record
We are not first-time theorists. Our experience spans decades of both operational and commercial leadership, building successful businesses through an ever-changing technology landscape.
Combined Experience
- 50+ years of hospitality and leisure experience
- Delivered P&L accountability across major groups
- Providing data-led insights to support growth and change
Technology Deployment
- Live AI deployments in business operations
- Data residency and privacy focussed solutions
- Integrations across PMS, EPOS, and ERP systems
Advisory Experience
- Board-level advisory for PE-backed portfolios
- Operational due diligence and transformation
- Change management advice and delivery
Active Operators
- Principals who remain prominent in the sector
- Active business owners with real world experience
- Advice grounded in current market realities
The Team
Ian Chambers
Partner, Technology
Ian is a technical founder and operator with 20 years running a digital marketing agency, plus a successful exit in 2020 when he sold his IT support company. His hands-on skill set spans software development, SaaS platforms, databases, paired with operational experience in the leisure sector. More recently, he has been researching and implementing agentic AI solutions across his own business. That work led to the launch of Agentic Leisure — a new venture founded with four experienced individuals whose combined expertise pairs strongly with the demands of agentic AI, bringing commercial, technical, and operational depth to the leisure sector. Ian is an avid motorsport fan and competes in sprints and hill climbs in his Caterham.
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Gary Goodson
Partner, Technology
Gary, founder and owner of Grenadier Computing has 26 years' experience building highly scalable, resilient software, infrastructure, business intelligence and cyber security solutions, automating workloads and freeing teams to focus on higher value tasks. Worked with direct sales businesses, London-based insurance brokers who specialise in landlord and medical malpractice insurance, UK Government-approved scheme operators responsible for the protection of billions of pounds of tenants' deposits in the private rental sector, and CRM, lead management systems, revenue management tools and integrations into payment systems, for one of the largest holiday park operators in the UK. Relaxes by diving with Tiger Sharks!
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Richard Lenihan-Thomas
Partner, Finance
Richard is a Chartered Accountant with 20+ years of accounting experience, spending 15 years in accountancy practices across Cornwall, Reading and London, specialising in Audit and Corporate Finance and conducting business in multiple countries. Known for his forensic approach to financial analysis, Richard cuts through complexity to give business owners genuine clarity over their numbers and what they mean for growth. Following his time in practice, Richard spent 6 years as Finance Director and Shareholder for a £6m turnover hospitality company in Cornwall with multiple venues. Richard is an avid surfer and when he isn't focusing on finances, you'll find him chasing waves along the North Coast of Cornwall.
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Andrew Hampton
Partner, Strategy
Andrew is co-owner of Pitched, an industry-leading digital agency specialising in the holiday park and leisure sector. With 30 years of experience spanning Graphic Design, Marketing and Digital — 15 of which have been dedicated to the leisure and hospitality sector — Andrew brings a unique blend of a diverse skill base, deep industry knowledge and a keen commercial instinct to every project he touches. He prides himself on a strategic, communication-led approach to project management, always keeping brand integrity and commercial objectives firmly in focus throughout the entire client journey. Outside of work, Andrew is a keen golfer and is always happy to talk strategy just as easily on the fairway as in the boardroom.
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Common Questions
Frequently Asked
Frequently Asked
Questions
What does Agentic Leisure do?
We partner with established leadership teams in the leisure, hospitality, and holiday park sectors to deploy AI that drives real operational outcomes — not hype. This is not another software product; it is layering and connecting new technology over your existing systems and data to automate high-frequency tasks, optimise pricing and scheduling, and integrate AI capabilities into the way your teams already work.
What sectors does Agentic Leisure work with?
We specialise in Leisure & Holiday Parks and Food & Beverage, with deep operator-level experience across the UK hospitality and leisure industry. Our partners bring over 50 years of combined sector experience, spanning PE-backed portfolios, multi-site operators, and board-level advisory. Our skills though are transferable and we believe that we can bring support to any business regardless of sector. We understand the operational realities that generic AI consultancies often miss.
How is AI Integration Consultancy different from buying AI software?
Off-the-shelf AI products are built for broad markets — they rarely account for your specific systems, data structures, or the way your teams operate. Our AI Integration Consultancy approach means we work within your existing technology stack, identify the highest-value deployment opportunities for your business, and implement solutions that your people can actually use. The result is measurable operational improvement, not shelf-ware.
Where is Agentic Leisure based and do you work nationally?
We are based at St Ingunger Country Offices, Lanivet, Cornwall, PL30 5HS, and we work with operators across the United Kingdom. Our partners are distributed nationally, which means we can engage with leadership teams wherever they are — combining remote strategy sessions with on-site discovery where it adds most value.
How do we get started working with Agentic Leisure?
Start by getting in touch using the form below or by emailing info@agenticleisure.ai. We review all enquiries personally and will respond promptly to set up a preliminary discovery call. There is no obligation — just a straightforward conversation about the operational challenge you are looking to solve.
Let's Talk
Tell us about the operational challenge you are looking to solve. We review all enquiries personally and will respond to set up a preliminary discovery call.